Appatic

The campaign of Nokia for Windows Phone is called “The Amazing Everyday” and it all starts with the Lumia Series. As simple the Ad looks at first, it think it is quite great for the the 25 as the mid target, with a total target audience spectrum that could very well go down to 15 and up to 35.

Nokia First Ad To Promote Their Windows Phone 7.5 Lumia Series Devices

Personally i like the Ad, and it very clear that it is a fusion of both usual Nokia Advertising Style with the up-to-now Advertising style for the WP7. A little detail that truly shows how in sync the Microsoft-Nokia partnership is..

But what is it even more interesting is the strategy from the first  Nokia Windows Phone offerings.

The first phase is all about the Nokia Lumia Series. Up to now, we have already seen 2 of them:

Nokia Lumia 710

Nokia Lumia 800

That unfortunately neither of the two devices will be seen anywhere in North America (CAN-USA-MEX) until 2012. But those in the following countries can expect to be able to buy one for  an equivalent of €250 for the Lumia 710 and €420 for the Lumia 800 before the 2011 ends:

U.K, France, Germany, Italy, Netherlands, Spain, Hong Kong, India, Russia, Singapore & Taiwan

What Could Come Next For The Nokia Lumia Series?.

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